Why Popl?
Conferences are chaotic.
Lead capture shouldn’t be.
No unified system for scanning leads into your CRM = a patchwork of spreadsheets, marketing tools, and event-specific solutions that don’t work together. The result? Fewer leads, missing context, inefficient teams, and a crippled sales pipeline.
Missing
Leads
Not all events provide lead scanners. And those that do are often glitchy and unreliable.
CRM
Disconnect
Lack of integrations prevent leads flowing quickly to your CRM or marketing platform.
Spreadsheet
Hell
Event-provided lead lists often lack complete contact info, forcing you to fill in the gaps.
Attribution
Blindness
Missing source data = inability to attribute and prove revenue from in-person events.
Meet Popl: One Platform.
Every Event. Zero Headaches.
Meet Popl: One Platform.
Every Event. Zero Headaches.
Ditch the glitchy, event-specific badge scanners
Events often charge a steep premium for outdated lead scanners. Every show means a new login, device, and training session. Not to mention leads lost to scanner glitches. Set your team up for success with one universal scanner for every event.
From conferences to trade shows to happy hours. No matter the event, your team uses the same tool every time. Scan badges, business cards, QR codes, and more. Then sync straight to CRM.
Give your sales team the context they need to close deals faster. Customizable qualifying questions enable your team to quickly capture important buying intent signals. Use these data points to automatically route & assign leads through your CRM and marketing automation platform.
Ditch costly one-off badge scanner fees, per-user licenses, and API integration charges. Equip every rep to drive pipeline at in-person events, without adding cost.
Eliminate manual data cleanup and CRM entry
Teams waste hours scrubbing CSVs and chasing missing details. Sales follow-ups stall because reps have to share notes and sit through post-event debriefs. Skip the extra steps and bottlenecks. Scan clean, enriched leads straight into your CRM.
Sync and map leads to Salesforce, HubSpot, and thousands more platforms in seconds.
Automatically direct new contacts to the right rep or territory, so they can follow up before leads go cold.
Define exactly how fields flow into your CRM, from job title and region to campaign. Keep every record where it belongs.
Fill the gaps in limited, low-quality lead data
Qualifying leads is next to impossible with the data most scanners offer, forcing teams to toggle between bloated, legacy platforms. Save your team hours with Popl’s AI-powered waterfall enrichment engine.
Sync verified emails, phone numbers, job titles, and LinkedIn profiles to your CRM in seconds. Get 90%+ match rates versus the 65% industry standard.
Go beyond the contact details most tools provide. Give your sales team company size, industry, revenue, funding, and even HQ locations.
Add notes and custom qualifiers alongside enriched data, so every record carries the context reps need to follow up with precision.
Stop guessing and start proving event ROI
Clunky tools often leave teams struggling to connect leads to the events where they were captured, resulting in incomplete ROI reporting. Gain complete visibility into your event pipeline by mapping every lead to an event campaign in your CRM.
Automatically connect each contact to the event where it was captured, giving you accurate reporting and defensible ROI.
See exactly how many leads each rep captured. Keep your team accountable and performance crystal clear.
Follow how event leads progress through your CRM pipeline to show which events drive opportunities and revenue.
Explore Key Features
Campaigns
Organize all your event campaign assets, members, leads, and CRM integrations
CRM Integrations
Popl offers built-in native integrations with all the major platforms—and then some.
Universal Badge Scanner
Powered by AI, scan badges, business cards, LinkedIn QR codes, and more. Instantly validate, qualify, enrich, and sync.
List Enrichment
Import and enrich pre-show attendee lists, post-show captured leads, exhibitor lists, and more...
Explore Key Features
Campaigns
Organize all your event campaign assets, members, leads, and CRM integrations
CRM Integrations
Popl offers built-in native integrations with all the major platforms—and then some.
Universal Badge Scanner
Powered by AI, scan badges, business cards, LinkedIn QR codes, and more. Instantly validate, qualify, enrich, and sync.
List Enrichment
Import and enrich pre-show attendee lists, post-show captured leads, exhibitor lists, and more...
"CLOC was our highest-performing event of the year, and since we don’t receive attendee lists from them, every single follow-up came through Popl. The platform allowed us to get the highest event pipeline this year with 196 leads captured."
"CLOC was our highest-performing event of the year, and since we don’t receive attendee lists from them, every single follow-up came through Popl. The platform allowed us to get the highest event pipeline this year with 196 leads captured."
"We started using Popl recently to help us connect and engage and the team loves it. Thank you Popl for helping us reach as many people as we can to help achieve our mission of helping every human at their weakest most vulnerable moments."
"We started using Popl recently to help us connect and engage and the team loves it. Thank you Popl for helping us reach as many people as we can to help achieve our mission of helping every human at their weakest most vulnerable moments."
"Popl is hands down the best tradeshow tool we have used to date. It keeps our sales team top-of-mind with customers while simultaneously equipping our marketing team with valuable enriched data for future campaigns. The impact on our team has truly been a game changer."
"Popl is hands down the best tradeshow tool we have used to date. It keeps our sales team top-of-mind with customers while simultaneously equipping our marketing team with valuable enriched data for future campaigns. The impact on our team has truly been a game changer."
"As one of the leaders always says, "form follows function." We try our hardest to operate in ways that make the most sense for what we are trying to accomplish—and, of course, how to work smarter rather than harder with tools like Popl."
"As one of the leaders always says, "form follows function." We try our hardest to operate in ways that make the most sense for what we are trying to accomplish—and, of course, how to work smarter rather than harder with tools like Popl."
"Popl has transformed our event marketing game. We’re capturing more data than ever before, seamlessly syncing it into HubSpot, and tracking ROI from shows."
"Popl has transformed our event marketing game. We’re capturing more data than ever before, seamlessly syncing it into HubSpot, and tracking ROI from shows."
"We booked $1.2M in qualified pipeline in April 2025 using Popl. With Popl you have the power & impact of an entire booth completely within your phone; without the costs and headache of setup + takedown."
"We booked $1.2M in qualified pipeline in April 2025 using Popl. With Popl you have the power & impact of an entire booth completely within your phone; without the costs and headache of setup + takedown."
"Popl has helped us streamline our post event nurture strategy significantly. This has truly made it easier for our sales team members to reach their revenue goals."
"Popl has helped us streamline our post event nurture strategy significantly. This has truly made it easier for our sales team members to reach their revenue goals."
Recognition
Popl leads the market in both satisfaction and market presence according to G2, Capterra, Sourceforge, Trust Pilot, and the App Store
Popl leads the market in both satisfaction and market presence according to G2, Capterra, Sourceforge, Trust Pilot, and the App Store
High
Performer
Enterprise
Leader
Momentum
Leader
Best
Relationships
Best
Usability
