Your AI GTM platform
for event lead capture

AI badge scanning + AI data enrichment + CRM integrations

Universal badge scanning + AI data enrichment + CRM sync

Capture leads, scan badges, enrich data, and sync it all to your CRM—at events, conferences, and beyond. Powered by AI and our proprietary data engine, Popl helps companies around the world turn in-person events into a measurable & scalable growth channel.

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2.5M million professionals across 90% of Fortune 500 trust Popl

Companies spend big on events, but lack a system that turns those moments into measurable revenue.

60%

of qualified leads met at events never make it to a company's CRM.

8/10

of buyers choose the first vendor to follow-up with them after an event.

9 days

is the average time it takes teams to follow-up with their leads after a show.

40-50%

of collected event leads are unusable due to incomplete or poorly formatted data.

These stats are based on hundreds of real customer conversations and online verified sources

AI-powered universal lead capture

Turn your badge scans into revenue

Scan conference badges, business cards, LinkedIn QR codes, and more - instantly validate, qualify, enrich, and sync.

Let Popl AI enrichment fill in all missing contact info from our 20+ different data partners so your team never has to.

See Popl in Action

It's time to transform events into a
scalable growth engine

It's time to transform events into a scalable growth engine

Lead Capture

Data Enrichment

Digital Business Cards

Universal Lead Scanner

Standardize and simplify lead capture. One AI-powered scanner that works at every event, conference, and trade show.

Lead Qualifiers

Give your reps the power to qualify leads instantly - ensuring that key context is captured and leads are routed correctly.

CRM Integrations

Sync leads & contacts to your CRM in seconds, not days. No more manual imports, spreadsheets, or data entry.

Find Missing Info

Enrich every lead and contact with accuracy. Auto-fill emails, titles, numbers, LinkedIn profiles, company info, and more.

Higher Conversion

Enriching leads gives your sales team the context to personalize outreach and boost conversion rates from lead to customer.

Smarter Targeting

Help reps prioritize high-potential leads and avoid wasting time on poor fits, speeding up sales cycles.

Unified Branding

Standardize company wide branding, including digital cards, email signatures, virtual backgrounds, QR codes, and more.

Better First Impressions

Impress customers (and competitors). Showcase your company with stunning cards, trusted by 90% of Fortune 500.

Streamlined Networking

Equip your teams to turn handshakes into revenue. Capture every contact and sync to CRM or Outlook in real-time.

every badge, every event

Universal badge scanner

Replace costly, outdated lead scanners with one universal app your team can use at every event. Scan badges, business cards, and QR codes and sync everything to your CRM in seconds with Popl's AI-powered real-time enrichment. Accelerate your speed to lead.

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Campaigns are your all-in-one lead management dashboard for all your in-person GTM.

Get more out of events

Event campaigns

Create and manage campaigns to keep every event organized and every lead accounted for. Campaigns act as your all-in-one dashboard for in-person events and activations - letting you measure ROI by event, set up qualifying questions, assign auto tags, trigger follow-up emails, and integrate with your CRM.

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Industry leading data coverage

Real-time data enrichment

Turn every lead into a fully enriched contact and company record in seconds - complete with unique data points your competitors miss. Our AI enrichment engine connects to 20+ data partners to deliver verified emails, phone numbers, LinkedIn profiles, company insights, and more, giving your team instant follow-up and intelligent lead routing.

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Enterprise grade

Native integrations

Popl offers native integrations with all the major platforms - and then some. Save time, eliminate manual data entry, and stop losing revenue from qualified leads that never make it to your CRM. Our enterprise-grade integrations allow you to sync leads, notes, campaigns, and activities from every event your team attends.

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Finally measure event ROI

Event attribution made simple

Connect every lead to its event, track each rep’s impact, and follow your event pipeline through your CRM. Gain clear visibility into which events drive real opportunities and revenue - so you can finally measure in-person ROI with confidence.

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modern contact exchange

Digital business cards

Bring your company into the digital age and control your brand's first impression. Manage your team's digital business cards in bulk, and sync every contact collected directly to your CRM.

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Popl solves traditional event lead capture problems

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Contact our sales team

The leader in lead capture

150M+digital interactions
2M+happy users worldwide
150+countries with users

G2 Lead Capture Best Estimated ROI Badge

G2 Lead Retrieval Easiest Setup Badge Spring 2025

G2 Lead Capture High Performer Enterprise Badge Spring 2025

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Frequently Asked Questions

General

How does Popl simplify lead capture at events?

Popl enables instant lead capture, qualification, and CRM syncing—ensuring no manual data entry is required by any team member.

Does Popl really work at every event?

Yes. Popl is designed to work at any event, from small networking meetups to large trade shows and conferences. Our universal lead capture technology works independently from event organizers, meaning your team can scan badges, collect contacts, and sync leads to your CRM—regardless of the event’s lead systems.

How fast can my team start using Popl?

Popl Teams is designed for fast onboarding, with most teams set up and running the same day, thanks to its user-friendly interface and seamless integrations.

Can I try Popl for free?

Yes, Popl offers free trials and personalized demos. Free trials are designed for individuals to explore and experience the benefits of Popl Teams before committing to setting up a team.

How does pricing work for Popl?

Popl offers flexible pricing for both teams and individuals. Contact us for a custom quote or explore our available plans.

See all pricing here: https://popl.co/pages/pricing

How does Popl's universal lead scanner work?

Popl’s universal lead scanner first uses AI-powered OCR (Optical Character Recognition) technology to scan event badges, paper business cards, and QR codes, extracting contact details in real-time.

Once our OCR vision technology identifies the information in an image, our proprietary Popl AI enrichment system and trained LLMs enrich the lead into a full contact.

With an industry-leading 90% enrichment success rate, Popl AI eliminates the need for reliance on conference lead capture badge kit APIs, giving customers a seamless and superior solution.

How does Popl AI enrichment work?

Popl AI captures a contact's name and company, then leverages our proprietary AI algorithms and intelligent search methods to gather the rest of their contact details.

Our enrichment process achieves a 90% successful email or LinkedIn profile match rate—significantly above the industry standard.

Beyond providing personal contact details, our enrichment goes further, providing valuable insights into a contact's company as well

Does Popl require an event badge API kit to scan badges?

No! Unlike traditional lead retrieval systems, Popl’s universal lead scanner works without expensive event badge API kits, saving your team thousands of dollars per event. However, we do offer event badge API integrations for most events.

Will Popl work when my phone is offline or my internet is bad?

Yes! Popl captures and stores leads offline, automatically syncing them once your device is back online.

We built Popl from the ground up with offline capabilities in mind so that all leads are saved, enriched, and synced no matter the conditions.

Can the Popl app scan QR codes to create leads?

Yes! Popl allows users to scan QR codes (including LinkedIn QR codes) to instantly capture lead information, ensuring fast and seamless contact collection at events, conferences, and meetings. You can also scan the QR codes of other digital business cards and save them as leads in Popl.

Can the Popl app scan other digital business cards?

Yep! The Popl app is the only app on the market that is able to scan other, non-Popl digital business cards from different companies.

The ability to scan other digital business cards is part of our universal lead scanner, which can scan virtually anything and capture it as a lead.

What mobile devices are compatible with the Popl app?

Popl works on all iOS (Apple) and Android devices, ensuring seamless functionality across smartphones and tablets so your team can capture and manage leads effortlessly.

Does Popl support multiple languages?

Yes, Popl supports all languages, allowing your team to capture and sync leads seamlessly across any region or event, no matter where you're exhibiting.

What type of customer support does Popl provide?

For quick support at any time, use the live chat on our website or email us at [email protected]. You can also visit our help center for quick answers to any question!

What integrations does Popl offer for CRMs, MAPs, and other sales tools?

Popl integrates with top CRMs like Salesforce, HubSpot, Zoho, Monday.com, VinSolutions, as well as leading Marketing Automation Platforms (MAPs) like Marketo, Pardot, and Eloqua.

With industry leading in-house integrations with features like unlimited custom mappings, auto-tagging, and de-duplication, Popl ensures seamless lead management across your sales and marketing stack.

Can Popl manage large organizations and multiple departments?

Yes! Popl supports subteams, department-specific branding, separate cost centers, and permission controls to ensure scalability and full customization.

Global admins in Popl can even assign subteam (group) admins and delegate management to others.

How does Popl ensure my team’s data stays secure?

Popl provides enterprise-grade security with SOC 2 Type 2 compliance, encrypted data storage, access management, and compliance with GDPR and other global standards.

What happens to digital business cards when a team member leaves?

Popl allows instant reassignment or deactivation of digital business cards. With our native HR integrations, team members are automatically removed when they’re removed from your HR database, saving you time.

Does Popl integrate with HR platforms for automated user management?

Yes! Popl integrates with leading HR platforms like Microsoft Azure Active Directory, Google Workspace, and Workday to automate on-boarding and off-boarding, ensuring seamless access management without manual updates.

Why is Popl the best digital business card?

Popl is the best digital business card solution, trusted by thousands of professionals and top-rated on platforms like G2, Capterra, and the App Store. With features like CRM integrations and 2-way lead collection, Popl makes in-person events seamless by helping you capture more leads effortlessly and maximize your lead generation. Other reasons include:

- Universal lead scanner

- Team management dashboard

- #1 rated mobile app with 100,000+ reviews

- 5000+ CRM integrations

- SOC 2 + GDPR level security and compliance

- 24/7 customer service

What is a digital business card and why should I use one?

A digital business card is a modern, eco-friendly alternative to traditional paper business cards. It’s an electronic format of a business card that you can share instantly via email, text, social media, NFC technology, or QR codes.

Digital business cards typically include the same details as paper cards, such as your name, job title, and contact information, but they go further by allowing multimedia elements like images, videos, and links to websites.

Switching to digital makes networking more seamless, reduces waste, and ensures your contact details are always up-to-date.

Does the person I’m meeting need an app to receive my digital business card?

No app needed! Your Popl digital business card opens in the recipient’s browser, meaning anyone with a smartphone can access your contact information instantly.

Does Popl require a subscription to use?

Popl offers a free plan for individuals looking for a simple solution to share their digital business card. For individuals and teams looking to capture and manage leads, Popl offers flexible subscription pricing tailored to your team’s size and feature needs. Contact us for a custom quote or explore our available plans.

For individuals, we also offer Popl Pro and Popl Pro+ plans, which provides advanced digital business card features without requiring a team setup.

See all pricing here: https://popl.co/pages/pricing

How does a digital business card work?

A digital business card stores your contact information in an electronic format that’s easy to share and access on smartphones and other devices.

You can create your card using an app or platform like Popl, where you input details, customize the design, and add multimedia content. Once created, you can share it through email, text, social media, or QR code.

Recipients can save your details directly to their contacts or CRM without needing to manually type anything. This saves time, reduces errors, and makes networking more efficient.

What are the benefits of using digital business cards?

Digital business cards provide a range of benefits that make them the ideal choice for professionals and businesses:

Eco-friendly: They eliminate the need for paper and printing, making them a sustainable option.
Customizable: Add multimedia content like website links, social media profiles, images, and videos to enhance your personal brand.
Improved online visibility: Shareable online, making it easier for potential customers or connections to find and engage with you.
Cost-effective: No reprinting required—just update your information as needed.

By switching to digital, you save resources, stand out professionally, and create a stronger online presence.

What are digital business cards, and how are they different from traditional business cards?

Digital business cards are a more advanced and sustainable alternative to traditional paper cards.

With digital cards, you can include multimedia elements like social media links, videos, and website URLs to give a complete picture of your brand or business. They’re also easier to share, update, and store.

Unlike paper cards, which are often discarded and cannot be updated without reprinting, digital business cards make a lasting impression while reducing waste.

How does Popl’s pricing work for teams?

Popl’s pricing is designed to be simple, flexible, and value-driven—you only pay for the leads your team captures, ensuring your costs are directly tied to the value you receive. Every lead collected is an opportunity, and you never overpay for what you don’t use.

This model is a breath of fresh air compared to traditional event lead capture pricing, which is often complicated, unclear, and based on factors like event attendance, integration needs, and team size—none of which truly reflect the value you receive.

Why does Popl charge based on leads captured?

Leads drive business growth, and Popl ensures every in-person interaction turns into a real opportunity. Our pricing is designed to align with the value you receive—paying based on leads captured means you’re only charged for results, not arbitrary fees. This performance-based model makes lead capture simple, scalable, and directly tied to your success.

What makes Popl’s pricing model better than traditional event lead capture tools?

Most event lead capture pricing is complex, full of hidden fees, and difficult to scale. Popl simplifies this with:

Transparent, usage-based pricing—pay for the leads you capture, not confusing licenses or seat restrictions.
No rigid seat assignments—teams can capture and manage leads seamlessly.
Simple purchasing options—buy exactly what you need, without complicated contracts.
Popl’s approach means companies focus on maximizing ROI, not managing complicated lead capture logistics.

What happens if my team captures more leads than we originally purchased?

For enterprise customers, any additional leads captured beyond your pre-purchased amount will be charged as overages. Our team will ensure clear communication on usage so there are no surprises.
For self-serve customers, lead capture is pay-as-you-go, meaning you’re automatically billed for the leads your team collects each month.

Your AI GTM platform
for event lead capture

2.5M million professionals across 90% of Fortune 500 trust Popl

2.5M million professionals across 90% of Fortune 500 trust Popl