How to be an Outside Sales Rep | Career Guide - Popl

How to be an Outside Sales Rep | Career Guide

Gerald Lombardo

Gerald Lombardo
April 05, 2023 3 min read

Want to be an outside sales rep? Popl is here to help. In today's competitive job market, the role of an outside sales representative is more important than ever. With their unique skills, knowledge, and ability to connect with clients, these professionals are the driving force behind a company's success.

If you're looking to break into the world of outside sales, this career guide is your go-to resource. We'll walk you through the necessary steps to become an outside sales rep, the skills and mindset you'll need to excel, and tips on navigating this fast-paced, demanding field.

outside sales reps career advice

Understand the Role of an Outside Sales Rep

Outside sales reps are responsible for establishing and maintaining relationships with clients, generating new leads, and closing deals. They spend most of their time visiting clients at their businesses and presenting products or services in person. As an outside sales rep, you'll need to:

  • Travel frequently
  • Conduct research on potential clients
  • Identify sales opportunities
  • Present product or service offerings
  • Negotiate contracts and terms
  • Manage a sales pipeline
  • Meet or exceed sales targets

Acquire the Necessary Education and Training

While there are no strict educational requirements for outside sales reps, having a solid foundation in business, marketing, or a related field can give you a competitive edge. Consider pursuing a bachelor's degree in one of these areas, or take advantage of online courses, workshops, and seminars to sharpen your skills.

Some companies also offer in-house training programs or partner with local colleges and universities to provide specialized training for their outside sales reps. Keep an eye out for these opportunities as you research potential employers.

Develop the Essential Skills

To succeed in the world of outside sales, you'll need a specific set of skills. These include:

  • Communication: Excellent verbal and written communication skills are critical for presenting products and services, building relationships, and closing deals.
  • Active listening: Paying close attention to clients' needs and concerns helps you tailor your pitch and address any objections.
  • Time management: Juggling multiple clients and tasks requires excellent organizational and time management skills.
  • Resilience: Rejection is inevitable in sales, so developing a thick skin and a positive attitude will help you stay motivated and focused on your goals.
  • Adaptability: Being flexible and able to adapt to different situations and personalities is crucial in the ever-changing sales landscape.

Gain Experience and Build Your Network

how to be an outside sales rep

Experience is invaluable in the world of outside sales. Entry-level positions, such as inside sales or customer service roles, can provide you with valuable experience in dealing with clients and learning about the sales process.

Networking is also essential for career growth in this field. Attend industry events, join professional associations, and leverage social media to connect with other sales professionals and potential clients.

Pursue Industry-Specific Certifications

While not always required, earning industry-specific certifications can boost your credibility and showcase your commitment to professional development. Examples of certifications include:

Your Ultimate Career Guide to Success | Popl

The path to becoming an outside sales rep requires dedication, perseverance, and a commitment to continuous learning. By following this career guide, you'll be well-equipped to break into the world of outside sales and set yourself up for success.

 

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