Popl Becomes HubSpot App Partner with a Certified Integration

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Popl Becomes HubSpot App Partner with a Certified Integration

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New York, NY – Today, Popl announced that it has built a certified integration for the HubSpot platform and has officially joined HubSpot’s App Partner Program. HubSpot, a leading customer relationship management (CRM) platform for scaling companies, works hand-in-hand with App Partners to help grow their businesses by extending the value of their apps and distributing them through the HubSpot App Marketplace.

HubSpot's mission is to help companies grow better. But, once companies set up in HubSpot, the big question remains—how do you actually start generating more leads to, well… grow better?

That's where Popl comes in.

Popl is your complete in-person marketing platform that bridges the gap between setup and real growth. With badge scanning, digital business cards, event lead capture and AI-powered contact enrichment, Popl gives you everything you need to turn real-world interactions into pipeline and revenue fast.

“We’re excited to have Popl as a member of our App Partner Program,” said Scott Brinker, VP of platform ecosystem at HubSpot. “Their certified integration helps customers streamline in-person lead capture and automate sales readiness, making it easier to turn conversations into conversions.”

- Scott Brinker, VP of Platform Ecosystem at HubSpot

HubSpot’s App Partner Program is an ecosystem of valuable third-party integrations. Certified integrations demonstrate an investment in product quality and customer experience.

Popl's HubSpot app, by the numbers:

  • 2,000+ HubSpot app installs 
  • 1M+ contacts exported from Popl to HubSpot
  • 130M+ digital business card interactions
  • #1 ranked for "Digital Business Card" on HubSpot 
  • #1 ranked for "Lead Capture" on HubSpot

“This partnership unlocks massive value for HubSpot users looking to generate more leads from in-person channels, and share digital business cards,” said Jason Alvarez-Cohen, CEO of Popl. “In today’s world, teams that want to "grow better" can't afford to lose leads from in-person events. With Popl + HubSpot, we’re closing that gap, ensuring every handshake turns into measurable growth.”

- Jason Alvarez-Cohen, CEO at Popl

Learn more about the integration here.


About Popl

Popl is your complete In-Person Marketing Platform. Share digital business cards, capture leads, and enrich validated contact info - at events, in the field, and beyond. Powered by AI and our proprietary data engine, Popl drives growth for companies around the world, turning every handshake into an opportunity.

For more information, visit https://popl.co

What our customers say about Popl

"Popl has transformed our event marketing game. We’re capturing more data than ever before, seamlessly syncing it into HubSpot, and tracking ROI from shows."

"Popl has transformed our event marketing game. We’re capturing more data than ever before, seamlessly syncing it into HubSpot, and tracking ROI from shows."

Kati McCabe

Demand Generation Marketing Manager

See full case study

"We started using Popl recently to help us connect and engage and the team loves it. Thank you Popl for helping us reach as many people as we can to help achieve our mission of helping every human at their weakest most vulnerable moments."

"We started using Popl recently to help us connect and engage and the team loves it. Thank you Popl for helping us reach as many people as we can to help achieve our mission of helping every human at their weakest most vulnerable moments."

Jose Mejia

President & COO

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"As one of the leaders always says, "form follows function." We try our hardest to operate in ways that make the most sense for what we are trying to accomplish—and, of course, how to work smarter rather than harder with tools like Popl."

"As one of the leaders always says, "form follows function." We try our hardest to operate in ways that make the most sense for what we are trying to accomplish—and, of course, how to work smarter rather than harder with tools like Popl."

Alyssa Garrie

Marketing Manager

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"We booked $1.2M in qualified pipeline in April 2025 using Popl. With Popl you have the power & impact of an entire booth completely within your phone; without the costs and headache of setup + takedown."

"We booked $1.2M in qualified pipeline in April 2025 using Popl. With Popl you have the power & impact of an entire booth completely within your phone; without the costs and headache of setup + takedown."

Spencer Gospe

Senior Business Development

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"Popl has helped us streamline our post event nurture strategy significantly. This has truly made it easier for our sales team members to reach their revenue goals."

"Popl has helped us streamline our post event nurture strategy significantly. This has truly made it easier for our sales team members to reach their revenue goals."

Public Company, Blinded Study

Events Support Specialist

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