Event Lead Capture | Scan, Enrich and Sync Leads to CRM

Maximize revenue from your events with
AI-powered, universal lead capture

Maximize revenue from your events with AI-powered, universal lead capture

Inconsistent lead capture systems prevent your teams from delivering maximum results. Popl standardizes your in-person lead capture processes, reduces sales cycles, and helps convert more leads into customers.

Inconsistent lead capture systems prevent your teams from delivering maximum results. Popl standardizes your in-person processes, reduces sales cycles, and helps convert more leads into customers.

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built for gtm teams

'Real-Time Lead Sync,' 'Customizable Workflows,'' and 'Advanced Analytics.''

Speed

Handshake to CRM in seconds, not days. Accelerate your speed to lead.

Consistency

Standardize your lead capture process across every rep and every event.

Growth

Collect more qualified leads with validated, AI-enriched contact data (No more gmails!).

Visibility

Prove event results with full-funnel transparency and attribution.

Speed

Handshake to CRM in seconds, not days. Accelerate your speed to lead.

Consistency

Standardize your lead capture process
across every rep and every event.

Growth

Collect more qualified leads with validated,
AI-enriched contact info (No more gmails!).

Visibility

Prove event results with full-funnel
transparency and attribution.

Contact our sales team

The leader in lead capture

100M+digital interactions
2M+happy users worldwide
150+countries with users

G2 Lead Capture Best Estimated ROI Badge

G2 Lead Retrieval Easiest Setup Badge Spring 2025

G2 Lead Capture High Performer Enterprise Badge Spring 2025

Let's Chat

A Popl expert will reach out to discuss your needs

One seamless flow from
badge scan to CRM

One seamless flow from
badge scan to CRM

Capture, enrich, qualify, sync & more

Manual lead capture is a bottleneck. Popl eliminates it. With our easy-to-use mobile app, your team instantly captures enriched, validated contact info, qualifies the lead, syncs it to your CRM, books a meeting, and sends a personalized follow up - all in seconds.

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Maxmimize your events with Event Campaigns

Popl event lead capture platform with universal badge scanning, AI enrichment, and CRM sync

Maxmimize your events with Event Campaigns

Measure ROI and automate workflows

Campaigns are your all-in-one dashboard for managing every event. Campaigns are time based and allow you to set up lead qualifying questions, assign auto tags, create follow up emails, connect CRM integrations, properly track event attribution, and more.

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Better data, more revenue

AI-powered enrichment

Popl's industry leading enrichment instantly transforms every lead into a fully enriched, CRM-ready contact with all attributes and context needed. Powered by Popl AI and our proprietary data engine that aggregates data from over 20+ data partners, Popl enriches and validates work emails (no more gmails!), phone numbers, job titles, company names, LinkedIn profiles, company info, and more—giving your team all the context they need to follow up fast.

See Popl in Action

Get more out of your events

Lead capture,
optimized for teams

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Industry leading enrichment

Replace tools like ZoomInfo, Clay, and Apollo

Yes, Popl AI enrichment pulls from over 20 leading data sources—but we don’t stop there. Our proprietary data engine leverages advanced AI agents and intelligent email prediction to boost enrichment match rates from the industry standard of 65% to an unprecedented 90%.

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Lead qualifiers

Give your sales team the context they need to close deals

Lead qualifying questions empower your reps to instantly qualify leads and record voice notes on the spot - ensuring that important context is captured and leads are routed dynamically to the correct platforms in real-time.

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Calendar Integrations

Book meetings on the floor with the Popl mobile app

Effortlessly schedule meetings right from the event floor. No back-and-forth emails, no missed momentum - just instant calendar bookings that keep the sales cycle moving.

By syncing directly with calendar platforms like Chili Piper and Calendly, Popl eliminates follow-up friction and locks in next steps while interest is at its peak.

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Get 2 for 1:
Lead capture +
digital business cards

Fewer platforms, more pipeline

Check off your lead capture and digital business card needs with the only platform that does both. Cut costs & eliminate the need to setup and manage multiple marketing platforms.

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All-in-one event lead capture

Universal Scanner

Scan conference badges, business cards, LinkedIn QR codes, and more - instantly qualify, enrich, and sync.Let Popl AI enrichment fill in all missing contact info so your team never has to.

Top-Rated Mobile App

An intuitive, easy-to-use mobile app your team will love. Capture and qualify leads, book meetings, and sync all activity to your CRM, right from the conference floor.

Event Campaigns

Campaigns are your all-in-one lead management dashboard for every event. Set goals, add lead qualifying questions, assign auto tags, set up contextualized follow up emails, and more. Set your team up for ROI success, every time.

AI Lead Enrichment

Popl’s AI-powered lead and company enrichment fills in the gaps - automatically adding missing contact and company info like validated work emails, phone numbers, job titles, LinkedIn profiles, company revenue, and more.

Offline Scanning

Let's face it, conference Wi-Fi can be a nightmare. We built Popl from the ground up with offline capabilities in mind so that all leads are saved, enriched, and synced no matter the conditions.

CRM Integrations

We know your CRM ecosystem is as unique as your business. That’s why Popl’s industry-leading integrations offer unlimited custom mappings, duplication detection, smart tagging, and more.

On-Floor Support

We know that things don't always go according to plan, especially on the event floor. That's why we pride ourselves on being the only event solution that provides on-floor call support at all times.

Subteams (Groups)

With subteams, you can manage multiple departments, regions, and teams with ease. Set up separate cost centers, CRM configurations, permission sets, and delegate management to group admins.

HR Integrations

Make your onboarding and management a breeze—With native integrations to platforms like Azure Active Directory, Workday, and Google, keep every member’s digital presence up to date automatically.

Team Analytics

Get full visibility into your team’s pipeline performance. Popl’s analytics and attribution tools track lead capture, engagement, and conversions—giving you the data you need to optimize strategy and prove ROI.

industry leader

Fortune 500s use Popl to drive pipeline

Join 2.5M+ professionals and 20K companies (including 90% of Fortune 500) that trust Popl to power their in-person lead generation channels.

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Frequently Asked Questions

General

What is Popl for teams?

Popl for Teams is a lead capture + digital business card platform designed to help businesses maximize in-person lead generation at events, conferences, and meetings.

The platform enables teams to capture, qualify, and sync qualified leads instantly—so they can focus on building meaningful customer relationships.

Who is Popl for Teams designed for?

Popl for Teams is built for sales, marketing, leadership, and business development teams that rely on qualified in-person leads to grow their pipeline. It’s ideal for companies attending trade shows, conferences, and networking events.

Popl also provides a centralized digital business card solution, ensuring every team member has a professional, on-brand way to share their contact details. With admin controls, CRM integrations, and real-time updates, teams can maintain consistency, track interactions, and make every connection count.

How fast can my team start using Popl?

Popl Teams is built for rapid onboarding, enabling most teams to get up and running within a day.

The platform also includes HR integrations and features an intuitive interface with seamless connectivity, ensuring a smooth and efficient setup process.

How does Popl simplify lead capture at events?

Instead of dealing with badge scanners, manual data entry, paper business cards, and delayed follow-ups, Popl lets teams easily collect and share business info digitally.

Our AI-powered platform captures info from event badges, QR codes, and business cards and smoothly syncs it with your CRM.

Plus, with Popl's digital business cards, every interaction is easy, memorable, and impactful.

Does Popl really work at every event?

Yes. Popl is designed to work at any event, from small networking meetups to large trade shows and conferences.

Our universal lead capture technology works independently from event organizers, meaning your team can scan badges, collect contacts, and sync leads to your CRM—regardless of the event’s lead systems.

How does Popl ensure my team’s data stays secure?

Popl provides enterprise-grade security with SOC 2 Type 2 compliance, encrypted data storage, access management, and compliance with GDPR and other global standards.

Can Popl manage large organizations and multiple departments?

Yes! Popl supports subteams, department-specific branding, separate cost centers, and permission controls to ensure scalability and full customization.

Global admins in Popl can even assign subteam (group) admins and delegate management to others.

What integrations does Popl offer for CRMs, MAPs, and other sales tools?

Popl integrates with top CRMs like Salesforce, HubSpot, Zoho, Monday.com, Microsoft Dynamics, Outlook, VinSolutions, as well as leading Marketing Automation Platforms (MAPs) like Marketo, Pardot, and Eloqua.

With industry leading in-house integrations with features like unlimited custom mappings, auto-tagging, and de-duplication, Popl ensures seamless lead management across your sales and marketing stack.

What type of customer support does Popl provide?

For quick support at any time, use the live chat on our website or email us at [email protected]. You can also visit our help center for quick answers to any question!

What happens to digital business cards when a team member leaves?

Popl allows instant reassignment or deactivation of digital business cards. With our native HR integrations, team members are automatically removed when they’re removed from your HR database, saving you time.

Does Popl integrate with HR platforms for automated user management?

Yes! Popl integrates with leading HR platforms like Microsoft Azure Active Directory, Google Workspace, and Workday to automate on-boarding and off-boarding, ensuring seamless access management without manual updates.

Does Popl support multiple languages?

Yes, Popl offers support for any and all languages, allowing digital business cards to be used seamlessly across any region.

This ensures clear and localized connections, no matter where your team operates.

How does pricing work for Popl?

Popl offers flexible pricing for both teams and individuals. Contact us for a custom quote or explore our available plans.

See all pricing here: https://popl.co/pages/pricing

Does Popl require a subscription to use?

Popl offers a free plan for individuals looking for a simple solution to share their digital business card. For individuals and teams looking to capture and manage leads, Popl offers flexible subscription pricing tailored to your team’s size and feature needs. Contact us for a custom quote or explore our available plans.

For individuals, we also offer Popl Pro and Popl Pro+ plans, which provides advanced digital business card features without requiring a team setup.

See all pricing here: https://popl.co/pages/pricing

How does Popl’s pricing work for teams?

Popl’s pricing is designed to be simple, flexible, and value-driven—you only pay for the qualified leads your team captures, ensuring your costs are directly tied to the value you receive. Every qualified lead collected is an opportunity, and you never overpay for what you don’t use.

This model is a breath of fresh air compared to traditional event lead capture pricing, which is often complicated, unclear, and based on factors like event attendance, integration needs, and team size—none of which truly reflect the value you receive.

How does Popl's universal lead scanner work?

Popl’s universal lead scanner first uses AI-powered OCR (Optical Character Recognition) technology to scan event badges, paper business cards, and QR codes, extracting contact details in real-time.

Once our OCR vision technology identifies the information in an image, our proprietary Popl AI enrichment system and trained LLMs enrich the lead into a full contact.

With an industry-leading 90% enrichment success rate, Popl AI eliminates the need for reliance on conference lead capture badge kit APIs, giving customers a seamless and superior solution.

How does Popl AI enrichment work?

Popl AI starts by capturing a contact’s name and company, then uses our proprietary AI algorithms and data engine to uncover the rest of their contact details.

Our enrichment process achieves a 90% success rate in matching emails or LinkedIn profiles—far surpassing the industry standard.

But we don’t stop at personal details, Popl AI also delivers valuable insights into the contact’s company, giving you a more complete picture.

Does Popl require an event badge API kit to scan badges?

No! Unlike traditional lead retrieval systems, Popl’s universal lead scanner works without expensive event badge API kits, saving your team thousands of dollars per event.

However, we do offer event badge API integrations for most events.

Will Popl work when my phone is offline or my internet service is bad?

Yes! Popl captures and stores leads offline, automatically syncing them once your device is back online.

We built Popl from the ground up with offline capabilities in mind so that all leads are saved, enriched, and synced no matter the conditions.

Can the Popl app scan QR codes to create leads?

Yes! Popl allows users to scan QR codes (including LinkedIn QR codes) to instantly capture lead information, ensuring fast and seamless contact collection at events, conferences, and meetings.

You can also scan the QR codes of other digital business cards and save them as leads in Popl using our universal digital business card scanner.

Can the Popl app scan other digital business cards?

Yep! The Popl app is the only app on the market that is able to scan other, non-Popl digital business cards from different companies.

The ability to scan other digital business cards is part of our universal lead scanner, which can scan virtually anything and capture it as a lead.

Does the person I’m meeting need an app to receive my digital business card?

No app needed! Your Popl digital business card opens in the recipient’s browser, meaning anyone with a smartphone can access your contact information instantly.

What mobile devices are compatible with the Popl app?

Popl works on all iOS (Apple) and Android devices, ensuring seamless functionality across smartphones and tablets so your team can capture and manage leads effortlessly.

Why is Popl the best digital business card?

Popl is the best digital business card solution, trusted by thousands of professionals and top-rated on platforms like G2, Capterra, and the App Store.

With features like CRM integrations and 2-way lead collection, Popl makes in-person events seamless by helping you capture more leads effortlessly and maximize your lead generation. Other reasons include:

- Fully built out lead capture suite
- Team management dashboard
- #1 rated mobile app with 100,000+ reviews
- 5000+ native CRM integrations
- SOC 2 + GDPR level security and compliance
- 24/7 customer service including on-floor support

What is a digital business card and why should I use one?

A digital business card is a modern, eco-friendly alternative to traditional paper business cards. It’s an electronic format of a business card that you can share instantly via email, text, social media, NFC technology, or QR codes.

Digital business cards typically include the same details as paper cards, such as your name, job title, and contact information, but they go further by allowing multimedia elements like images, videos, and links to websites.

Switching to digital makes networking more seamless, reduces waste, and ensures your contact details are always up-to-date.

How does a digital business card work?

A digital business card stores your contact information in an electronic format that’s easy to share and access on smartphones and other devices.

You can create your card using an app or platform like Popl, where you input details, customize the design, and add multimedia content. Once created, you can share it through email, text, social media, or QR code.

Recipients can save your details directly to their contacts or CRM without needing to manually type anything. This saves time, reduces errors, and makes networking more efficient.

What are the benefits of using digital business cards?

Digital business cards provide a range of benefits that make them the ideal choice for professionals and businesses:

Eco-friendly: They eliminate the need for paper and printing, making them a sustainable option.
Customizable: Add multimedia content like website links, social media profiles, images, and videos to enhance your personal brand.
Improved online visibility: Shareable online, making it easier for potential customers or connections to find and engage with you.

Cost-effective: No reprinting required—just update your information as needed.By switching to digital, you save resources, stand out professionally, and create a stronger online presence.

What are digital business cards, and how are they different from traditional business cards?

Digital business cards are a more advanced and sustainable alternative to traditional paper cards.

With digital cards, you can include multimedia elements like social media links, videos, and website URLs to give a complete picture of your brand or business. They’re also easier to share, update, and store.

Unlike paper cards, which are often discarded and cannot be updated without reprinting, digital business cards make a lasting impression while reducing waste.

One platform.
Every event.