All Blogs
Popl vs Event Badge Scanners: An In-depth Comparison
Imagine the buzz of a bustling conference floor, where industry professionals are mingling, ideas are sparking, and every handshake holds the potential for a new business opportunity. In these high...
Why Companies Are Doing In-Person Marketing All Wrong (and How Pipeline Suffers)
B2B teams lose pipeline at events due to poor lead capture. Popl’s AI-powered platform fixes that capturing qualified leads with context, syncing instantly to CRMs, and driving real revenue.
Face-to-Face Marketing Tools That Drive Instant Sales Results
Popl’s all-in-one in-person marketing platform helps B2B teams capture, enrich, and activate leads instantly at events using digital business cards, AI-powered lead capture, and seamless CRM integr...
7 Smart Lead Capture Solutions That Boost Sales Instantly
Popl’s AI-powered lead capture platform transforms in-person events into high-converting sales opportunities with real-time CRM sync and digital tools. Start capturing more leads and closing more d...
Why Physical NFC Tap-to-Share Business Cards Are Not as Seamless as They Seem
NFC business cards promised innovation but fall short in real-world use. Discover why professionals in 2025 are switching to mobile-first, QR-powered solutions, like Popl, for seamless, reliable, h...
The Top 7 Digital Business Card Platforms in 2025 (Tested, Compared, and Rated)
Digital business cards are transforming how professionals capture leads and drive revenue at events in 2025. Discover the top 7 platforms built for CRM integration, offline capture, and measurable ...
7 Digital Business Card Features That Actually Win New Clients
Discover seven proven digital business card features that boost client acquisition in 2025 offline mode, AI enrichment, CRM integration, and more to transform in-person networking into real revenue.
The Modern In-Person Marketing (IPM) Tech Stack: 5 Tools That Power Revenue Growth
In-person marketing is evolving fast - modern teams now use integrated tech stacks to turn real-time conversations into a qualified revenue pipeline. Discover five essential tools powering this tra...
How to Capture More Leads at Events (Popl's Universal Lead Capture Handguide)
Popl's Universal Lead Capture platform revolutionizes event marketing by replacing outdated badge scanners and manual data entry with AI-powered, CRM-integrated tools. Learn how sales and marketing...
From Handshakes to Hot Leads: The Ultimate In-Person Marketing Guide
Revenue leakage is a hidden threat in event marketing — caused by missed connections, broken lead workflows, and delayed follow-up. Learn how these silent gaps impact pipeline growth and explains h...
Revenue Leakage - The Silent Killer of Event Marketing ROI
Revenue leakage is a hidden threat in event marketing, caused by missed connections, broken lead workflows, and delayed follow-up. Learn how these silent gaps impact pipeline growth and how a struc...
What Is IPM (In-Person Marketing) Strategy?
Discover how modern in-person marketing (IPM) is transforming event strategy for today’s B2B revenue teams. Learn how Popl enables real-time lead capture, CRM integration, and actionable insights f...
Renting Badge Scanners Is Risky, Renting Your Lead Gen Strategy Is Worse
Renting badge scanners puts your event ROI at risk. When tech fails, so does your pipeline. Discover why top-performing teams are ditching outdated rental systems and bringing lead capture in-house...
Offline Lead Generation at Events? 5 Tools That Never Fail
Connectivity issues shouldn’t cost you leads. This guide explores five powerful offline lead capture tools, like mobile apps, QR codes, and digital business cards, that work without Wi-Fi. Learn ho...
What Is a Badge Kit API? A Simple Answer for Non-Technical Marketers
Tired of outdated badge scanners and delayed lead data? A Badge Kit API lets you scan attendee badges using your own tool, like Popl, for real-time, enriched lead capture and CRM syncing. Learn how...
How to Create a Culture Shift with Your Sales Reps: From Paper Business Cards to Digital Connections
Outdated in-person sales tactics are costing you leads. Learn how to build a digital-first culture that streamlines lead capture, enhances CRM integration, and drives real ROI. This guide reveals t...
Why Your Sales Team's Digital Business Cards Aren't Working
Digital business cards are everywhere, but many fall short for modern sales teams. Want to know why and how to fix it? Discover the key mistakes most teams make, and explore how Popl’s AI-powered p...
Smart Lead Capture Tools That Work Anywhere, Anytime
Most trade show leads never reach your CRM. Learn how Popl’s offline-ready, AI-powered lead capture platform helps sales teams convert more contacts into pipeline faster.
Beyond Badge Scanning: AI-Powered Event Marketing That Fills CRMs
Event marketing is evolving fast; basic badge scanning won’t cut it anymore.Learn how AI-powered tools turn event contacts into qualified leads, real-time CRM updates, and sales-ready data.
Event Lead Capture That Works When WiFi Doesn't – Smart Tactics
WiFi issues shouldn’t kill your event ROI. Learn how Popl’s offline lead capture ensures every interaction is saved, synced, and sales-ready even without an internet connection.
Popl wins 22 G2 Spring 2025 awards for digital business cards, lead capture, and CRM integration—proving it’s the leading platform for in-person marketing. Discover why top teams trust Popl.