All Blogs

Popl vs Event Badge Scanners: An In-depth Comparison
Imagine the buzz of a bustling conference floor, where industry professionals are mingling, ideas are sparking, and every handshake holds the potential for a new business opportunity. In these high...

Why Popl Launched a Podcast for In-Person Marketing Professionals
Discover the Popl Podcast - bite-sized episodes with real lead generation strategies from field marketers, event pros, and sales leaders to boost in-person marketing, event lead capture, and event ...

Digital Business Cards That Work Offline? Yes, They Exist
Popl offline sync uses secure on-device caching with AES-256 encryption, ensuring lead data is safely stored and automatically synced to your CRM when connectivity is restored. Learn how Popl digit...

Digital Business Cards That Convert: Winning Tactics for Sales Teams
Sales teams need more than paper cards to succeed at events. Learn how Popl digital business card and AI-powered event lead capture platform streamlines engagement, boosts conversions, and maximize...

Event Lead Generation Tactics That Actually Work in 2025
Effective event lead generation demands speed, personalization, and automation. Discover how Popl AI-powered platform helps sales teams capture, enrich, and convert online or offline leads at scale.

10 Ways Digital Business Cards Outperform Paper Cards for Lead Gen
In 2025, the best digital business card, Popl, is transforming event networking, boosting lead capture, enabling real-time CRM sync, and delivering the insights sales teams need to close deals faster.

Can a Digital Business Card App Really Boost In-Person Interactions at Events?
Popl is redefining event networking by turning every conversation into a qualified lead—combining AI-powered capture, instant CRM sync, and offline functionality to boost engagement, conversions, a...

Event Marketing Playbook: Turn Trade Shows into Sales Gold
Trade shows offer big opportunities, but only if you capture and convert leads effectively. Popl’s AI-powered platform transforms booth conversations into the pipeline, with real-time CRM sync, off...

Design Standout Custom Business Cards: The Ultimate Guide
From premium print finishes to interactive digital profiles, this guide explores how custom business cards, both traditional and digital—can elevate your brand, enhance networking, and create lasti...

NFC Business Cards: Your Complete Guide
NFC business cards bring networking into the digital age, enabling instant, app-free contact sharing, real-time updates, CRM integration, and personalized branding, all while reducing costs and sup...

Maximizing ROI: Event Marketing Strategies That Convert
Maximizing ROI with Smart Event Marketing StrategiesDiscover how top-performing teams use modern event marketing strategies to capture more leads, maximize ROI, and accelerate sales. Learn how to s...

What are Lead Sources (Definition, Types and Best Practices)
In the competitive landscape of modern business, effectively managing and leveraging lead sources is crucial for sustaining growth and achieving sales targets. Lead sources, whether inbound, outbo...

How to Upload List to CRM: iOs, Android, SalesForce and More
In today's fast-paced business environment, effectively managing and leveraging your customer data is crucial for maintaining strong client relationships and driving sales growth. One of the most e...

How to Upload Excel to CRM: Easy Guide with Tips & Tricks
In today's data-driven business environment, efficiently managing and integrating customer information is crucial for maintaining a competitive edge. One common challenge many organizations face i...

A Comprehensive Guide to Effective Lead Management CRM
In today’s highly competitive business landscape, managing leads effectively is more important than ever. Businesses are constantly seeking innovative ways to capture, nurture, and convert leads in...

How to Develop an Effective Lead Scoring Model: Ultimate Guide
In today’s competitive business environment, efficient lead management is crucial for converting prospects into customers. One of the most effective tools in a marketer's arsenal is lead scoring, a...

How to Become a Lead Generation Specialist: Unleash Your Business Potential
Becoming a lead generation specialist is a rewarding career path that combines elements of marketing, sales, and data analysis to drive business growth. These professionals play a crucial role in i...

What is Lead Scoring: A Comprehensive Guide to Understanding and Implementing
In the world of marketing, lead scoring stands out as a critical strategy for prioritizing and managing potential customers. By assigning values to leads based on their behavior and characteristics...

Lead Capture Forms: The Ultimate Guide to Boost Your Conversions Today
In today's competitive digital landscape, capturing and converting leads is paramount to the success of any business. Lead capture forms are an essential tool in this process, acting as the gateway...

Ultimate Guide to Creating an Effective Lead Generation Funnel
In the competitive landscape of digital marketing, businesses must continuously innovate to capture and convert potential customers. One of the most effective strategies to achieve this is through ...

Is Traditional Badge Scanning Dead? Embrace the Future with Popl Trade Show App
Over the years, lead capture methods at trade shows have evolved significantly. From handwritten notes and paper business cards to traditional badge scanners, businesses have continuously sought wa...
